For sellers and importers
Three focused calculators for the questions that come before a pricing or buying decision. Each answers one question from the numbers you enter, with nothing estimated for you. One free MarginGuides account works for all of them, with unlimited calculations and no credit card.
How much each sale really contributes after its costs and selling fees. Contribution margin and contribution per unit from your selling price, product cost, other costs and selling fees - for one product, or up to ten at once with weighted totals.
Open the profit margin calculatorThe return on ad spend a product needs before advertising starts costing you money. Your break-even ROAS: the sales each unit of advertising must bring in for the ad spend to use up exactly what a sale contributes before advertising.
Open the advertising calculatorWhat each unit really costs once a shipment has arrived. Your landed cost per unit: the purchase cost of every unit plus the freight, insurance, customs duty and import charges you enter for the shipment, divided by the number of units.
Open the landed cost calculatorEvery calculator works the same way: enter your numbers, then see the result with a free MarginGuides account. One account works for all of them, with no limit on how often you calculate and no credit card. Creating an account is free and does not start a paid subscription.
During the Public Beta, the same free account also gives you full access to the MarginGuides app, including Analyze and the decision tools.
The calculators use only the amounts you enter. They never look up a duty or tariff rate, an exchange rate or a marketplace fee, never add a cost because of an Incoterm or a country, and work with prices excluding VAT or sales tax. Your inputs are not put in the page address and are kept only in this browser tab while you work.
Each answers one question. For the full decision - target prices, tax, customs, returns, exchange rates and how far costs can move - use the MarginGuides Decision Engine: Analyze and the decision tools.
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